This feature of the mobile application will be simple. The text box is where you create a 120 word description of why you are messaging. Video is also available as a quick creative median to say why you are in contact. When messaging you can choose to text or video with a message expiration time. Below is a text and video example.
Here is the google definition:
for what reason or purpose.
WHY? – Im contacting you because I’d like buy some coffee from you. Im creating this application for all to use as a tool to reach the market.
You’ll notice this is short and simple. The purpose of WHY puts motion in to things.
Video is for all you Snap fans out there. The video length is limited to 1:30 and can either be in color or black and white. Videos to narrate more about who you are, allowing you to capture the who in the environment. It also allows you to put some depth to why you would like to connect.